Job Description
We are seeking a visionary Senior SEO Specialist to lead our organic growth strategy. In this pivotal role, you will drive traffic, enhance visibility, and optimize user experience across our digital ecosystem.
At TechNova, we believe in data-driven decisions and innovative tactics. You will work closely with cross-functional teams to implement cutting-edge SEO solutions that keep us ahead of the curve in the competitive tech landscape.
Responsibilities
- Develop and execute comprehensive SEO strategies to improve search engine rankings and organic traffic.
- Conduct technical SEO audits to identify and resolve issues affecting site performance and crawlability.
- Manage and oversee off-page SEO efforts, including high-quality link building campaigns.
- Collaborate with content teams to optimize on-page elements for target keywords and user intent.
- Analyze complex data sets using tools like Google Analytics 4 and Search Console to report on ROI.
- Stay updated with the latest algorithm updates and industry best practices to maintain compliance.
Qualifications
- Minimum of 5 years of proven experience in SEO, preferably within a B2B or SaaS environment.
- Deep understanding of Google algorithms, including Core Web Vitals and E-E-A-T.
- Proficiency in technical SEO, including XML sitemaps, schema markup, and site architecture.
- Strong analytical skills with the ability to interpret data and translate it into actionable insights.
- Excellent communication skills, capable of presenting technical concepts to non-technical stakeholders.
- Experience with Ahrefs, SEMrush, or similar SEO analytics tools.