Job Description
We are seeking a highly analytical and strategic Senior SEO Specialist to drive organic growth and maximize our digital visibility. You will be responsible for executing comprehensive SEO strategies that increase organic traffic, improve search engine rankings, and enhance user experience. This role requires a deep understanding of search algorithms and the ability to collaborate effectively with technical teams and content creators.
Why Join Us?
Work with a forward-thinking team in the heart of Manhattan. We offer competitive benefits, a collaborative culture, and the opportunity to shape the future of our digital presence.
Responsibilities
- Conduct in-depth keyword research and competitor analysis to identify high-value opportunities.
- Execute on-page SEO optimization strategies, including meta tags, headers, and content structure.
- Lead technical SEO initiatives, such as site audits, schema markup implementation, and improving site speed.
- Monitor website performance using Google Analytics 4 and Search Console to track KPIs and ROI.
- Develop and manage link-building campaigns to improve domain authority.
- Collaborate with developers to ensure proper implementation of SEO best practices.
Qualifications
- 5+ years of proven experience in SEO and digital marketing.
- Advanced proficiency in SEO tools (e.g., Ahrefs, SEMrush, Moz, Google Search Console).
- Strong technical understanding of HTML5, CSS, and JavaScript.
- Experience with Google Analytics 4 and Tag Manager.
- Excellent analytical skills with the ability to interpret data and make data-driven decisions.
- Strong communication skills to articulate technical concepts to non-technical stakeholders.