Job Description
Are you ready to drive growth in the hospitality industry? Ocean Blue Resorts is seeking a dynamic Hotel Digital Marketing Manager to lead our online presence. Based in sunny Tampa, Florida, you will be responsible for crafting high-impact digital strategies that increase direct bookings, enhance brand visibility, and optimize guest experiences. If you are a data-driven professional with a passion for SEO and hospitality, we want to hear from you.
Why Join Us?
- Work in a premier location on Florida's Gulf Coast.
- Competitive salary and comprehensive benefits package.
- Opportunity to shape the digital future of a top-tier hotel brand.
Apply today and take your career to the next level with Ocean Blue Resorts.
Responsibilities
- Develop and execute comprehensive SEO strategies to improve organic search rankings for the hotel website and local listings.
- Manage and optimize online travel agency (OTA) listings, ensuring competitive pricing and accurate property information.
- Create and curate engaging content for the hotel blog and social media channels to drive engagement and bookings.
- Analyze web analytics and marketing performance data to identify trends, measure ROI, and optimize campaigns.
- Collaborate with the sales and revenue management teams to align digital marketing efforts with business goals.
- Oversee email marketing campaigns to nurture leads and retain guests.
Qualifications
- Proven experience (3+ years) in digital marketing, specifically within the hospitality or luxury service sectors.
- Strong expertise in SEO, Google Analytics, Google Search Console, and keyword research tools (e.g., SEMrush, Ahrefs).
- Proficiency in content management systems (CMS) such as WordPress or HubSpot.
- Excellent written and verbal communication skills with a keen eye for detail.
- Ability to work independently and manage multiple projects in a fast-paced environment.
- Experience with paid advertising platforms (Google Ads, Facebook Ads) is a plus.